Umniah Corporate Social Responsibility (CSR)

Introduction

We at Umniah have always been about people. Bringing people together is what drives us to innovate, create, and deliver products and services that make a real difference in the lives of our customers. As we continue to grow, we continue to leverage our considerable human and financial resources to support initiatives and institutions in the fields of education, innovation, entrepreneurship, arts, culture, sports, in addition to empowering local communities and developing the capabilities of its members, as well as fostering creativity among Youth.

Today, as we celebrate Jordan’s centennial, we realize that the magnitude of our social responsibility and our impact on the communities around us. We have also come to see how, in a world fundamentally interconnected, investing in our humanity is just as important as ensuring our continued business growth, if not more so. We aim to influence positive change in the lives of the people in our communities, in addition to inspiring others to do the same.

The celebration of Jordan’s centenary came at a particularly challenging time for both the Kingdom and the world at large. Today, humanity continues to face an unprecedented challenge in the form of the COVID-19 pandemic. As in other national emergencies, Umniah was prepared to play its role in supporting governmental efforts in combating this unprecedent crisis while adapting its service lineup to meet the substantial changes in customer needs and usage trends.
Throughout the pandemic, Umniah has continued to harness all its capacities to serve as a model of a successful partnership between the private and public sectors, operating strategically to address existing gaps and serve those most in need: frontline health workers, day laborers, students, teachers, and other families whose lives were upended by lockdowns and other necessary restrictions.

Today, through our continuous efforts outlined in this booklet, we highlight the depth of our commitment to bettering our communities through the numerous initiatives and projects we spearheaded during the period 2019 – 2021.

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